iOS and Android how to create an app

We should know that there are currently over 4 million apps available in the Google Play Store (Android) and the App Store (iOS). That said, it is logical to understand that in order to cope with fierce competition, it is necessary to be able to offer a unique idea, that is, a product with added value capable of satisfying the needs of users.

It is possible to create an app independently since automatic app generators are available online. However, it is always better to contract expert app builders capable of not only guaranteeing a quality service but also directing us to the right choice in terms of promotion.

iOS or Android, which better system to adopt?

The choice of one of the two operating systems currently available on the market, iOS and Android, is one of the elements to consider when creating an app.

It will therefore be necessary to study your niche and what type of operating system it uses before making a decision.

Generally speaking, it is Android that has a larger market share even if the significant growth of iOS should not be underestimated, especially in the United States.

Consequently, for those who want to position a newly created app it is consistent to opt for both systems, developing a multi-platform programming that works correctly.

We are now ready to study together the steps to follow for creating a successful app.

Steps on how to create an app

1. Define your goal

   Developing an app takes a long time (on average from 3 to 5 months) as well as being an important investment in terms of money. In fact, it is not enough to create the product, it is also necessary to maintain it in order to guarantee an element that can lead to a high ROI.

   For these reasons, it becomes essential to define why you want to create an app: solve a problem? reach more customers? advertise your brand?

2. Analyze the competition

   Before moving on to developing an application, it is very important to do research to study the competition: Who are our competitors on the market? Do they make mistakes? Do they face problems? What characterizes them? Who are their customers?

   After analyzing the competition and creating the app, it will be necessary to improve your visibility through, for example, the promotion on social networks and on the company’s official website (do not forget the SEO optimization of the dedicated page).

3. Designing the features and choosing the functionalities

   Another important element that comes into play is identifying the main functionalities and features that you want to include.

   The functionalities to be included (push notifications, YouTube videos, chats, downloads, offline features, geolocation, etc.) should be chosen with caution since the addition of irrelevant functions has a negative impact on the performance of the app.

   Therefore, it is advisable to make a list by prioritizing the functionalities that add value and then working on the remaining ones. This way, the professional team will fully focus on what really matters.

   As for the features, the design element is one of the points that is often overlooked. You have to bet on an innovative design capable of making visitors fall in love. The identity of your App is the presentation letter on the market and what will make the difference. The design helps convert visitors into customers as users become more familiar with the app.

   An App graphic designer capable of understanding the needs of a company and guaranteeing a satisfactory result is strongly recommended.

4. Select the programming language

   We previously anticipated that when creating an app you have to decide which operating system to adopt (iOS or Android) and depending on the path decided, we will now present the programming language of each.

   In the case of Android, the very first thing we need is Android Studio, after which we will be ready to design our app interface using XML and selecting the language we want Java, C ++, Kotlin. It seems that the latter is the most recommended by Google as it is the most used by developers.

   For iOS, we will need the XCode IDE and knowledge of the Swift language, which is considered easy to use and to work with.

5. Create the mobile application

   We are now ready to create our app. Let’s remember to get rid of unnecessary elements to support the interest of users and that the content is our interface.

   We add that it is equally important to use a single input field when possible in order to ensure a positive user experience.

   If we insert push notifications, we must avoid their excessive use in order not to annoy our customers and not to push them to uninstall the App.

6. Test the App

   After creating the app, you will need to test it to make sure it works as expected.

   Two tests are recommended to be performed:

   – Test A: within the company where the development team is called upon to identify with the role of the end user.
   – Test B: external to the company where the app is distributed to people who are not familiar with either our brand or the App.
   

We at Webateca provide a team of experts capable of creating customized mobile applications for both Android and iOS.